I've been reading this book for about 3 months. I am not that slow of a reader (I don't think) but trying to read two and three books at time, something will give.
Now don't get me wrong, it's a great book and anyone involved in Marketing / Promotion of any kind would do great to read it. Heck, even those who speak publicly can learn a few things on how to make talks more interesting and memorable.
I've been able to read about 75% of the book after 4/5 check out's at the library. This is definitely a book I wanted to buy and keep as a reference.
Melissa surprised me and found it on line for half the price it was at Barnes and Noble. I got it in the mail and it was very gently used - practically new! We saved $12 and gave an unwanted book a loving home.
When have you received something unexpected you were really wanting?